by Nate Kennedy | May 21, 2014 | Uncategorized
An effective landing page is one that is geared toward a very specific purpose, and it’s generally the first page people visit after they see an ad you create, read an email you send out, or see some other form of marketing or advertising. If you want to increase your...
by Nate Kennedy | May 21, 2014 | Uncategorized
An extensive survey of marketing professionals’ social media use confirms what most of us feel in our bones: that although Facebook is still king, the subjects are a bit uneasy. To put it more plainly, almost all marketers use Facebook and an overwhelming majority...
by Nate Kennedy | May 14, 2014 | Uncategorized
Not everyone who fills out a form, attends a webinar or clicks through on one of your emails should be passed to sales. Marketers have to evaluate buyer fit (Do they map to your ideal customer profile?) and buyer behavior (Have they shown interest in what you sell?)....
by Nate Kennedy | May 14, 2014 | Uncategorized
Visuals play a very important role on Facebook. According to Socialbakers, 87% of the top most engaging posts are photos. It’s pretty simple! We all attracted by visuals. We’re in the age of the visual culture. There are a lot of ways you can fully utilize visuals in...
by Nate Kennedy | May 14, 2014 | Uncategorized
Many business owners become quite frustrated if their website traffic is slow to nonexistent, and often scramble to find a solution. There is no magic switch to flip that will immediately drive traffic to your website, unless you opt for a pay-per-click advertising...
by Nate Kennedy | May 14, 2014 | Uncategorized
Repeat Business It’s called a sales cycle. To maximize the return on the investment of setting up the infrastructure that makes it possible, it should be a recursive cycle of repeat business. It’s the most fundamental reason why you should perform inbound marketing on...
by Nate Kennedy | May 7, 2014 | Uncategorized
SEM- what is it, how is it different then SEO, and are you already doing it? SEM is known as Search Engine Marketing and is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages through...
by Nate Kennedy | May 7, 2014 | Uncategorized
BLOGGING – so you have a WordPress account – why should you blog? It helps drive traffic to your website Think about how many pages there are on your website. Probably not a ton, right? And think about how often you update those webpages. Probably not that...
by Nate Kennedy | May 7, 2014 | Uncategorized
SEO – what is it and how should you implement it in through-out your website? SEM – what is it, how is it different then SEO, and are you already doing it? BLOGGING – so you have a WordPress account now what do you write about and how often? SEO is...
by Nate Kennedy | Apr 30, 2014 | Business Success, Conversion, Email Marketing, Uncategorized
“Getting an audience is hard. Sustaining an audience is hard. It demands a consistency of thought, of purpose, and of action over a long period of time.” Bruce Springsteen Key Components Of Inbound Marketing Why should you be interested in inbound...
