by Nate Kennedy | Mar 27, 2014 | Business Management
Developing and executing marketing plans and campaigns is an often overlooked aspect of growing a business. Many prepare a marketing plan for the year ahead only for it to sit on the shelf until next year. What’s the use of all that planning if you’re only...
by Nate Kennedy | Mar 7, 2014 | Marketing Automation
Almost everybody around the world is on Netflix. They are one of the biggest online sensations in the world and a serious contender for a completely different way of offering entertainment. Indeed, they are the movie industry’s answer to Spotify. They...
by Nate Kennedy | Mar 7, 2014 | Conversion
Creating sales is the be all and end all of any business. The focus, to increase sales, should be on outcomes and on features. Unfortunately, most businesses look almost solely on the features, telling the customers that they are the best of the best. Because of this,...
by Nate Kennedy | Mar 5, 2014 | Customer Engagement
For as long as we can remember, the main goal of online marketeers has been to attract new customers into their sales funnel. However, it seems that there is a real change now and that the focus has shifted to the retention of existing customers, and re-engagement of...
by Nate Kennedy | Mar 4, 2014 | Conversion
Most marketers spend a huge amount of time trying to get people to come to their website. This is indeed an important part of the job, but it is not the be all and end all of marketing either. Once your lead arrives at your landing page, it is very important that you...
by Nate Kennedy | Oct 3, 2013 | Uncategorized
There is nothing worse than knowing people visit your website and behave as if they were to buy something, only to then leave and not actually spend their money or take action. You probably want to have a brand that follows these people around, so that when they come...
by Nate Kennedy | Oct 3, 2013 | Email Marketing, Marketing Automation
Email marketing is one of the most powerful marketing tools available. Luckily for you, it only takes four steps for you to get to grips with it. Let’s take a look at these four steps. 1 – Email Marketing Software First of all, you need good email marketing software....
by Nate Kennedy | Sep 26, 2013 | Uncategorized
Every year, SEO tactics change and morph. This past year, we have seen a huge range of Google updates, which have changed the game play again. No matter what sort of business you have, being able to stay up to date with the changes can be really difficult. However, it...
by Nate Kennedy | Apr 16, 2013 | Business Success
When it comes to winning there are many philosophies and paths to reaching the goal, but all wins aren’t possible with out this one thing – Just Do It! Check out this famous speech by Art Williams on winning in business. If this doesn’t make you jump...
by Nate Kennedy | Nov 2, 2012 | Uncategorized
Most Automated Online Marketing Systems do NOT offer a complete system from rapport building to brand development to product sales. The entire concept of creating your automated marketing system revolves around a solid business model. If you are successful in...