by Nate Kennedy | Jun 26, 2014 | Conversion, Customer Engagement, Marketing Automation, Uncategorized
By now Facebook is a household name no matter what the household generation. Here are just a few statistics: 802 million daily active users 1.28 billion monthly active users 46.7% of users are over the age of 35 years old There are 1 million currently active...
by Nate Kennedy | Jun 5, 2014 | Business Management, Business Success, Marketing Automation
There’s always a ‘hot’ word in the digital marketing world. Right now, it seems to be FUNNELS. Last year it was PROCESSES. Marketing company’s ask business owners all the time, “what’s your marketing process? How is your marketing...
by Nate Kennedy | May 28, 2014 | Business Success, Conversion, Marketing Automation
There are a number of different squeeze page elements that you can test and tweak to improve your conversions. Some of these elements are critical, and others are not, but still important. However, testing how they interact together can sometimes make elements that...
by Nate Kennedy | May 28, 2014 | Uncategorized
You may be surprised to know that the length of your squeeze page can make a huge difference to conversions. Some people feel strongly that a short squeeze page is best, but long squeeze pages can perform better in certain situations. Short Squeeze Pages Short squeeze...
by Nate Kennedy | May 28, 2014 | Uncategorized
There are many different types of opt-in boxes, and it’s important to test different types in order to find out which type works best for your traffic. Pop-Over If you’re a regular internet user, you’ve almost certainly seen pop-over opt-in boxes. These boxes pop up...