by Nate Kennedy | May 21, 2014 | Uncategorized
An extensive survey of marketing professionals’ social media use confirms what most of us feel in our bones: that although Facebook is still king, the subjects are a bit uneasy. To put it more plainly, almost all marketers use Facebook and an overwhelming majority...
by Nate Kennedy | May 14, 2014 | Uncategorized
Not everyone who fills out a form, attends a webinar or clicks through on one of your emails should be passed to sales. Marketers have to evaluate buyer fit (Do they map to your ideal customer profile?) and buyer behavior (Have they shown interest in what you sell?)....
by Nate Kennedy | May 14, 2014 | Uncategorized
Visuals play a very important role on Facebook. According to Socialbakers, 87% of the top most engaging posts are photos. It’s pretty simple! We all attracted by visuals. We’re in the age of the visual culture. There are a lot of ways you can fully utilize visuals in...
by Nate Kennedy | May 14, 2014 | Uncategorized
Many business owners become quite frustrated if their website traffic is slow to nonexistent, and often scramble to find a solution. There is no magic switch to flip that will immediately drive traffic to your website, unless you opt for a pay-per-click advertising...
by Nate Kennedy | May 14, 2014 | Uncategorized
Repeat Business It’s called a sales cycle. To maximize the return on the investment of setting up the infrastructure that makes it possible, it should be a recursive cycle of repeat business. It’s the most fundamental reason why you should perform inbound marketing on...
by Nate Kennedy | May 7, 2014 | Uncategorized
SEM- what is it, how is it different then SEO, and are you already doing it? SEM is known as Search Engine Marketing and is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages through...
